The Ways to Attract Your Website Visitors With Inbound Marketing

Marketers use various techniques to attract new website traffic. Some of the foremost commons techniques in this stage of your inbound marketing strategy include blogging, SEO, & social media marketing.

Here Marshmallow Advertising will cover each tactic and also some tips to help you get started.


82% of marketers who blog daily acquired a client with their blog, according to Hub Spot. Blogging could be a great way to urge new users to your website. By making more index-able pages, you increase the chance of your website appearing in Google search results.

Here are some key inbound marketing strategy tips to make sure blogging success:

  • Treat each blog as a product. Give it the time & attention it deserves to be a high-quality piece of content.
  • Use information architecture.
  • Focus on your audience. Listen to the requirements of your audience, and write content that directly addresses their most pressing questions & interests.
  • Use SEO keywords to attract new visitors. Research target keywords and embody them throughout your post.
  • Include rich media. Try to turn out the original image and video content.


Organic traffic constitutes about 51% of all traffic, making SEO a necessary component of your inbound marketing strategy. Focus on optimizing your content for keywords associated with your product or service, the challenges you’re solving for clients.

Tips for search engines include:

  • Optimize your titles, URLs, and descriptions. You need the latest title, best description, & well-formatted URLs.
  • Keep your content fresh and useful.
  • Include your target keyword throughout the entirety of your page.
  • Use blog categories and tags to help search engines understand your content.
  • Link to internal pages to help group-related content.

Social Media Marketing

42% of marketers say Facebook is important to their business, according to Hub Spot. Social media marketing isn’t only an excellent way to interact with buyers, it’s also great for driving extra traffic to your business. Syndicating quality content can result in more & better qualified website traffic.

Here are some social media tips to urge you started:

  • Analyze past content to improve future posts.
  • Use images to get your post noticed.
  • Create a social media channel plan.
  • Create a social media calendar. This will facilitate guide your posting efforts throughout the month.

Be consistent with your content delivery.