



We at Marshmallow Advertising as advertising agencies in Gulberg Lahore, covering all the areas conceptualization of ideas and their execution in terms of production, campaigns, and branding, etc.
Gulberg is a famous administrative town in Lahore, Punjab, Pakistan. Also known for its first-class residential and commercial properties. It forms one of the ten municipalities of the Lahore City District. Advertising agencies in Gulberg Lahore are the most essential part of advertising anything. To set a benchmark in the advertising industry with our quality standards of services and solutions keeping in mind the latest technologies.
We’re not just a marketing company, we’re part of the team.
For the development of advertising and to induce the most effective results one has to follow the advertising method step by step. The steps involved in the process of advertising are:
Briefing
The advertiser has to be brief concerning the product or the service that should be published and doing the SWOT analysis of the company & the product.
Knowing the Objective
One should first understand the objective or the aim of advertising. i.e. what type of message has to be delivered to the target audience?
Research
This step involves checking out the market behavior, knowing the competitors, what sort of advertising they’re using, what’s the response of the consumers, accessibility of the resources required in the method, etc.
Target Audience
Identify the target consumers possibly to buy the product. The target should be suitably identified without any confusion.
Media Selection
The target market is identified, one should choose an applicable media for advertising in order that the customers who are to learn regarding the product and are willing to buy are with success reached.
Setting the Budget
Then the advertising budget needs to be planned in order that there’s no short of funds or excess of funds during the method of advertising and additionally there are not any losses to the corporate.
Designing and Creating the Ad
First, the design that’s the outline of the ad on paper is formed by the copywriters of the agency, then the particular creation of the ad is finished with help of the art directors and therefore the creative personnel of the agency.
Perfection
The created ad is re-examined and therefore the ad is redefined to create it good to enter the market.
Place and Time of Ad
Next is to determine where & when the ad will be shown. The place will be decided with the target customers wherever the ad is most visible clearly to them. The finalization of the time on that the ad will be telecasted or shown on the chosen media will be done by the traffic department of the agency.
Execution
Finally, the advertisement is released with the best creation, perfect placement, and ideal timing within the market.
Performance
The last step is to evaluate the performance of the ad in terms of the response from the customers, whether they’re satisfied with the ad & the product, did the ad reached all the targeted people, was the advertise capable enough to contend with the opposite players, etc.
We are humbly providing one of the best advertising services in Gulberg Lahore. We aim to serve our customers in the most efficient and effective manner so as to develop long relationships that are mutually beneficial.